Ciudad Productiva was a one-of-a-kind real estate development in Bolivia designed to promote a lifestyle centered around self-sufficiency, agriculture, and community. Unlike typical housing developments, this project offered larger-than-average plots of land meant for both living and working the soil. Each land purchase came with a selection of plants and crops, encouraging residents to cultivate their own food and contribute to a productive, sustainable community. Over the course of five years, the project successfully brought this vision to life, creating a thriving rural neighborhood of modern-day farmers.
We partnered with Ciudad Productiva from launch to completion, providing full-cycle marketing and communication support. Our work included creating seasonal sales campaigns tailored to market demand, managing their social media, and producing compelling photo and video content. We also developed audio-based tools—such as radio jingles and event-specific voiceovers—to boost visibility and engagement at key sales moments.
Showcasing quality and versatility.
Creative campaigns to engage clients.
Capturing the beauty of development-ready land.
Capturing the beauty of development-ready land.
Creative campaigns to engage clients.
Creative campaigns to engage clients.
Listen to the radio jingles and audio advertisements we created for Ciudad Productiva. These were designed to engage the audience and boost visibility during key sales campaigns.
Ciudad Productiva is a perfect example of a campaign that matched creativity with mission. Our team responded to every shift in sales needs with impactful campaigns that kept momentum high. As a result, the entire inventory of land was sold , meeting the client’s goal of establishing a self-sustaining, productive community. We’re proud to have been involved in this project from beginning to end, helping bring a truly innovative idea to life.
