Frutali is the leading producer of guava in Santa Cruz, Bolivia—specializing in a unique, high-quality variety of this beloved organic fruit. With a monthly output of over 6 tons, they quickly became the top supplier of guavas in the national market. Building on this success, Frutali expanded into industrial production, transforming their harvest into pulp, marmalade, and guava leaf tea, creating a diverse product line that celebrates the versatility and health benefits of guava.
Our team was involved in every step of the branding and marketing journey. From naming and logo development to photo and video production, we brought the Frutali vision to life. We also managed their social media presence and Meta advertising campaigns, creating a cohesive and engaging identity that reflected both the natural purity and the entrepreneurial spirit of the brand. Our work was rooted in a deep understanding of the client’s goals, and we delivered a strategy that blended storytelling with results.
A bold and vibrant new identity.
Engaging visuals for audience connection.
Engaging visuals for audience connection.
Engaging visuals for audience connection.
Engaging visuals for audience connection.
Engaging visuals for audience connection.
Engaging visuals for audience connection.
Engaging visuals for audience connection.
Engaging visuals for audience connection.
Engaging visuals for audience connection.
Frutali is now recognized as a leader in the guava industry, with strong visibility in the market for its full product range—fresh guava, pulp, marmalade, and guava leaf tea. Thanks to our work in branding and ongoing digital strategy, the client has built a sustainable and consistent revenue stream. Frutali stands as a powerful example of how thoughtful branding and marketing can transform agricultural success into a strong consumer brand.
